What is Digital Marketing?

Digital marketing encompasses all marketing efforts that use the internet or an electronic device. It includes various channels such as search engines, social media, email, and websites to connect with current and prospective customers.

Key Components of Digital Marketing

• Search Engine Optimization (SEO): Improving website visibility.
• Content Marketing: Creating valuable content.
• Social Media Marketing: Engaging with audiences on social platforms.

Understanding digital marketing is crucial for businesses in the modern age.